Happy New Year Almond Double Happiness Roll Gift Box (7-11)

Almond Double Happiness Roll Gift Box

Happy New Year Almond Double Happiness Roll Gift Box (7-Eleven)


The design uses a two-part composition to convey the meaning of "double happiness". The red color echoes the passion of dark chocolate, while the green color paired with faux gold presents a sense of vitality and creates a double joy. The circle has the connotation of fullness and reunion, and the lantern with candy stripes is combined with the imagery of food to present a joyful and colorful visual feast.

Product name font: The full, rounded font echoes the shape of the biscuits, and the font combines hearts, ribbons and deliciousness, giving the opening of the box a sense of ritual as a carefully selected gift.

Color scheme: The gift box cleverly incorporates the colors of 7-Eleven (red, white, and green), taking into account that the target audience is mainly young urbanites, and uses the contrast of contrasting colors to create a colorful and lively festive atmosphere.


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